... I assumed it was some form of sanctioned mind magic.
Mind magic is Air magic in the Dresdenverse.
There may be other similar things, e.g. bodily magic is I think Water magic: but if you crank up (bodily, hormonal)
lust you mostly get someone who's hitting on everything that moves; if you hit the right cortisol & epinephrine notes, your target becomes fearful; etc.
You can likely suppress the hormonal states, calm the fear & lust &c.
These
act like mind-control in many ways, but are bodily tweaks.